Top Unicorn Games Performance in the UK: Q1 2025

In the first quarter of 2025, unicorn-themed games have shown varying performance trends across the UK. Here's a closer look at the top five applications based on data from Sensor Tower.

My Baby Unicorn - Pony Care from TutoTOONS saw a gradual increase in weekly revenue, peaking at around $980 in early March. Downloads started strong with over 2.7K at the beginning of the quarter but tapered off to about 1.2K by the end. The app maintained a steady base of active users, fluctuating between 5K and 7K.

My Little Pony: Harmony Quest, by Budge Studios, experienced a decline in both downloads and active users over the quarter. Revenue peaked at $563 in mid-February but generally trended downward, closing the quarter at $343. Downloads saw a significant drop from 1K at the start to just 266 by the end, with active users following a similar pattern.

Kpopsies - Hatch Baby Unicorns also from TutoTOONS, maintained consistent weekly revenue, hovering around $300 throughout March. After a dip in downloads early in the quarter, numbers surged to over 1K by mid-March. Active users showed a positive trend, rising from approximately 3K to over 4K by the quarter's end.

Unicorn Games for 2+ Year Olds by IDZ Digital Private Limited, saw a steady revenue with a notable peak at $328 in late February. Downloads dropped significantly from 383 in early January to just over 100 by the end of March. Despite the decline in downloads, the app maintained a robust active user base, consistently around 5.5K.

Finally, Unicorn Dress up Game for Kids from bekids experienced modest revenue throughout the quarter, with a slight peak at $29 in early January. Downloads and active users remained relatively stable, with minor fluctuations around 200 and 1.1K, respectively.

For more detailed insights and data, visit Sensor Tower.